Business Valuation Report (CBV Reports)
A business valuation report is a written conclusion on the value of shares, assets or another business interest as of a specific date. In Canada, the benchmark is a report by a Chartered Business Valuator (CBV) under CBV Institute Practice Standards, which classify each independent valuation conclusion as a Calculation, Estimate or Comprehensive valuation according to the depth of work and independent corroboration behind it. Owners use these reports for shareholder buyouts, estate freezes, tax filings, disputes and sale planning; a broker's opinion of value is a different product that those standards do not govern.
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Key Takeaways
- A CBV report must disclose its level of conclusion, its basis of value, its purpose and intended users, and that the valuator acted independently for a fee that does not depend on the result.
- CBV reports come in three levels, Calculation, Estimate and Comprehensive, which differ in the depth of work and independent corroboration behind the conclusion.
- The right level depends on the use: heavy reliance, several users, public disclosure or a contentious matter all call for more work.
- A broker's opinion of value is a marketing estimate from someone usually paid on closing, and it is not built to serve as evidence of value in a buyout, tax filing or dispute.
- A valuation conclusion becomes a deal price only after debt, working capital, deferred payments and price allocation are dealt with in the purchase agreement.
- A buy-sell clause that names the valuator, the report level, the standard of value and whether a minority discount applies narrows any later fight over whose number counts.
What Is a Business Valuation Report?
A business valuation report sets out a valuator's conclusion on the value of a defined business interest as of a stated valuation date. The interest might be all the shares of a corporation, a 30% block of common shares, or the operating assets of one division. The report explains what was valued, the standard of value used, the approach and method, the information relied on and the limits on the conclusion.
In Canada, the reference standards come from the CBV Institute, which grants the Chartered Business Valuator (CBV) designation. Its Practice Standard No. 100 treats any written communication containing a valuation conclusion, prepared by a valuator acting independently and objectively, as a valuation report, whether it is a bound report, an email or a set of schedules. Revised standards apply to independent valuation engagements that began on or after January 1, 2026. The Institute also accepts the International Valuation Standards (IVS) as an alternative, and a report prepared under IVS must say so.
A report under the CBV Institute standards must disclose who engaged the valuator and who may rely on the report, its purpose and intended use, and its level of conclusion. It must state that the valuator acted independently and that the fee does not depend on any outcome. It must also define its basis of value, which for most tax and transaction work is fair market value. Use of the report is restricted to the named users and the stated purpose.
Independence changes the product. A CBV who advises one side of a negotiation without acting independently issues an advisory report under separate standards, and a valuator giving evidence in litigation follows the CBV expert report standards as well as the court's rules.
The Three Levels: Calculation, Estimate and Comprehensive
CBV Institute standards recognize three levels of valuation conclusion. All three require review, inquiry, analysis and independent corroboration of significant information. They differ in depth, and the level must be communicated to the client in writing, usually in the engagement letter.
| Level | Scope of work | Independent corroboration | Commonly chosen for |
|---|---|---|---|
| Calculation | Least extensive; may use reasonable simplifying assumptions | Limited, with more reliance on client representations | Preliminary planning, early sale pricing, interim checks |
| Estimate | Substantial, but less than comprehensive | Moderate | Negotiated buyouts, estate freezes, many tax filings |
| Comprehensive | Extensive; addresses significant inputs and assumptions in detail | High | Contested matters, court proceedings, prices set only by the report |
The last column is a guide, not a rule. The CBV Institute's guidance on choosing a level points to the extent of reliance, the significance of the matter to the user, the number of users, whether the report will be public and whether the matter is or could become contentious. It notes that where a market of buyers has been canvassed and price will be set by negotiation or auction, a lower level may be suitable, while a price or settlement based only on the valuation calls for more work. A shareholder agreement can also prescribe the level.
Cost and timing rise with each level. The sensible choice is the lowest level that will hold up for the actual use.
The level describes how much work supports the conclusion, not which method is used. Our guide to selling your business in Canada outlines the common methods: earnings multiples, discounted cash flow, asset-based approaches and comparable transactions.
CBV Report vs. Broker Opinion of Value
A business broker often gives a free or low-cost opinion of value when competing for a listing. It is usually a multiple applied to seller's discretionary earnings and is designed to set an asking price that will attract buyers. That is a legitimate marketing tool, but it is a different product:
- Independence: a broker is usually paid a commission when a deal closes; a CBV report must state that the valuator's fee is not contingent on any result.
- Standards: a broker opinion is not prepared under the CBV Institute's disclosure, scope of work and file documentation standards.
- Standard of value: a broker estimates a likely sale price to the buyers in the market; a CBV report states and defines its basis of value, often fair market value.
- Use: a broker opinion helps an owner decide whether and how to list. It is not designed to serve as evidence of value for the CRA, a court or a co-shareholder who disputes the number.
Online tools sit a step lower again. Lamba Law's free business valuation calculator gives a directional range for planning, not a valuation conclusion.
When You Need a Valuation Report
- Shareholder buyouts: buy-sell clauses often name a CBV, a standard of value, a valuation date and whether minority discounts apply. Our guide to shareholder buyout valuation in Ontario covers what to prepare.
- Estate freezes and rollovers: the fixed-value freeze shares must be worth the fair market value of the shares exchanged. A contemporaneous report, paired with a price adjustment clause, is the usual support. See estate freeze.
- Related-party transactions: a sale to a family member, the owner's holding company or another buyer not dealing at arm's length, at a price other than fair market value, can lead to deemed proceeds or a deemed cost under the Income Tax Act.
- Disputes: when a shareholder exercises dissent rights under section 185 of the Ontario Business Corporations Act (OBCA), the court can fix fair value and appoint appraisers to help; in an oppression case, it can order a buyout at a price it sets. If a valuator testifies as an expert at trial, the party calling them must serve a signed report that meets Rule 53.03 of the Rules of Civil Procedure, including the expert's signed acknowledgment of their duty to the court.
- Sales: in an open-market sale, negotiation sets the price, so a calculation-level report or a broker opinion is often enough for pricing. A sale to a single insider, such as a partner or a management buyout team, is different: with no market test, a stronger report protects the seller.
From Valuation to Deal Price
A valuation conclusion is rarely the cheque at closing. Many private-company valuations conclude on enterprise value, on a cash-free, debt-free basis with a normal level of working capital. The purchase agreement then converts that number into a price:
- Debt is repaid, and surplus cash is dealt with, at closing.
- A working capital adjustment moves the price up or down against an agreed target.
- Part of the price may be deferred through vendor financing or made contingent on an earn-out, which shifts risk to the seller.
- In an asset sale, the price is allocated among asset classes, including goodwill, and each side's tax result depends on that allocation.
The valuation date matters too. A report dated last year may not reflect a lost customer or a new contract. If the parties will rely on a report to close, the agreement should name its author, level, standard of value and date, and say what happens if results change before closing.
Practical Example
Nasreen Bhatti and Piotr Zielinski own a Vaughan commercial flooring contractor 60/40. Their shareholder agreement says that if either retires, the other buys at fair market value determined by an independent CBV at the Estimate level, with no minority discount.
Piotr gives notice at 63. A broker who has been courting Nasreen says the business would list for $3.6 million, based on a multiple of seller's discretionary earnings. Piotr asks for 40% of that figure, or $1.44 million.
Nasreen's lawyer points to the agreement: a broker's listing opinion is not the contractual standard. The two jointly engage a CBV. The Estimate report concludes that the fair market value of all the shares is $2.9 million to $3.2 million, with a point estimate of $3.05 million. It notes that the broker's figure added back Nasreen's full salary, although the business would need to pay a general manager to replace her.
Piotr's 40% is valued at $1.22 million. Nasreen pays $420,000 at closing, and the $800,000 balance over four years under a promissory note secured by a general security agreement. Because the agreement had fixed the valuator, the level, the standard of value and the discount question in advance, neither side could insist on its own number, and the buyout closes in seven weeks without litigation.
Frequently Asked Questions
How much does a business valuation report cost in Canada?+
Fees depend on the level of conclusion, the size and complexity of the business, the quality of its records and the purpose. A Calculation report costs least and a Comprehensive report most, and litigation work adds expert-report requirements and testimony. Ask for a written engagement letter that states the level, the scope and the fee basis, and avoid paying for a Comprehensive report when the use is only preliminary planning.
What is the difference between a calculation, estimate and comprehensive valuation report?+
All three are independent conclusions by a valuator under CBV Institute standards. The difference is depth. A Calculation limits independent corroboration and relies more on management's information, an Estimate corroborates significant inputs to a moderate degree, and a Comprehensive report tests the significant inputs and assumptions in detail. Each report must state its level, and the level is agreed with the client in writing before the work starts.
Who should prepare a business valuation in Ontario?+
The Chartered Business Valuator designation is the credential most closely associated with business valuation in Canada, and many CBVs also hold a CPA designation. Start with any shareholder agreement or court order: if it names a CBV or a particular process, follow it. For tax and disputes, independence, qualifications and the supporting work matter as much as the final number.
Can a buyer rely on the seller's valuation report?+
Usually not. CBV reports restrict use to the intended users named in the report and the stated purpose, so a report prepared for the seller's estate planning or internal pricing is not addressed to a buyer. A seller can use it to set expectations, and may share it with the valuator's consent, but the buyer will still test value through its own due diligence and advisers.
Is a valuation report the same as the price a buyer will pay?+
No. A report concludes on value under a defined standard, often fair market value in a notional open market. An actual buyer may pay more for synergies or less because of financing limits, and the purchase agreement adjusts the headline number for debt, working capital, deferred payments and earn-outs. The report anchors negotiation; it does not set the cheque at closing.
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